5 Expensive Mistakes Online Coaches Make With Their Facebook Ads

No one likes losing money. We’ve all done it. Accidentally washed our jeans with a £10 note inside, overpaid on our car insurance, not used our supermarket points and discovered they’ve expired, etc. Gah! It always makes us feel frustrated and cheated. But what about your business, coach? Specifically your online traffic and Facebook Ads?…
4 Facebook Ad Types That Generate Sales Fast in 2021!

There’s a good reason Facebook Ads are so wildly popular for businesses of all sizes and from all industries: They can be exceptionally effective, as long as they’re used correctly. An essential part of this, of course, is choosing the right Facebook ad types for each campaign. Facebook Ads are versatile, and can help you…
How To Promote A Podcast Effectively Via Facebook Ads

The podcasting industry has grown immensely over the years, going from something with niche appeal to a major driver of personal branding and business growth. It’s entirely possible (though challenging, of course) to make a living doing nothing but podcasting by joining a monetised streaming service, featuring sponsors (78% of podcast listeners don’t mind ads,…
15 Facebook Ad Placements in Ads Manager Explained

Want to reach more customers on Facebook? If so, Facebook Ads Manager allows you to choose the places where your ads are most likely to raise brand awareness, drive traffic to your website, increase app installs, obtain more video views, collect leads, improve conversions, and increase sales. In this post, we’re going to explore 15…
How To Create Facebook Lead Ads That Convert in 2021

Want to create Facebook lead ads that successfully convert prospects into leads? Wondering what to offer and include in your ads? In this article, you’ll discover how to create Facebook lead ads that convert in 2021. Let’s get started by imagining the following scenario… You see a Facebook Ad for a new exercise program. You’ve…
6 Techniques To Improve Facebook Lead Quality (FAST!)

Are you generating leads from Facebook, but the quality of those leads isn’t good enough? Want to know how to improve Facebook lead quality? This article shows you exactly how to improve the quality of the leads you generate on Facebook. Facebook Lead Quality vs Quantity Before we get into the specific techniques for improving…
How To Create The PERFECT Facebook Video Ad (Step-by-Step)

Want to know how to create the perfect Facebook video ad? In this article, I show you how to create a video ad on Facebook that demonstrates your expertise, provides value to your target market and (most importantly) gets people to convert. The best way to show people how to do something is with an…
How To Be Omnipresent To Your Target Market With Facebook Video Ads

The popularity of Facebook advertising has exploded over the past 5 years. But that doesn’t mean everyone is succeeding with the platform. Service providers and high end retailers often struggle to convert impressions into leads and sales. The strategy detailed in this article is designed to help them produce much better results. A lot of…
How to Increase the Value of Website Visitors with Facebook Live Chat

Wondering how to drive more leads and sales online? Want to increase your website’s conversion rate? In this article, you’ll discover how to use Facebook live chat to start a conversation with your website visitors and significantly increase your conversion rate. Increasing Website Visitor Value All digital marketers want more website traffic, because more website…
Facebook Ads Relevance Score: 11 Ways to Improve it in 2020

The Facebook ads relevance score is a number from 1-10 that shows how well your ad is being received by your target audience. Each individual ad is given a relevance score once it has generated more than 500 impressions. 10 is the highest relevance score an ad can achieve, 1 is the lowest. The more…