How to Advertise an Interior Design Business on Facebook

Today I’m going to go over how to advertise an interior design business on Facebook. At our agency we’ve done this very successfully several times – getting quality leads and new customers for interior design firms. One of the things that I get a lot of requests for are examples of industry specific types of…
Facebook Targeting Tool – How to Target Friends of People Who Like Your Page

In this tutorial, I’m going to show you a feature in the Facebook targeting tool called connections that a lot of people don’t know about, but that can be quite powerful when used correctly. This is the ability to target friends of people who like your Facebook page. We’re not targeting the people who like…
6 Successful Facebook Ads to Copy in 2021

This is a post that I’m excited to write! We’ve created lots of ads for our clients, and I’m going to show you 6 successful Facebook ads and how and WHY they work. I’ll also show you the techniques that are important. BONUS: I have a 5 part Facebook Ad Template that I give away…
How to Use the Facebook Ad Library to Get Awesome Ad Examples (FREE)

It’s EASY to sit in front of your computer screen and wonder what images, videos or ad copy to use for your next Facebook campaign. When this happens or if you just need a little inspiration, spying on other businesses Facebook ads can be VERY helpful to get you kick started. When you spy on…
How to Use Facebook Campaign Budget Optimization

Have you ever been setting up a Facebook ad and wondered if you should use campaign budget optimization? Previously, budgets for Facebook campaigns were always set at the ad set level. But a while back Facebook introduced a feature that they call campaign budget optimization. This is where budgets are set at the campaign level.…
Facebook Ads for Small Businesses

There are lots of BIG businesses advertising on Facebook. These folks have large budgets to test with and can spend a lot of money to get to success. Because big business is so visible on Facebook, if you are a small business owner, it’s easy to want to copy that. But it’s also a REALLY…
How to Keep Your Facebook Ads From Getting Disapproved

Lots of advertisers deal with Facebook turning down their ads on a regular basis. This isn’t unusual. The Facebook review process is meant to keep ads off their network that go against their advertiser policies. But you CAN keep your Facebook ads from getting disapproved. Here’s how. Getting Your Facebook Ads Approved Unless you are…
What is the Facebook Ads Learning Phase? And Why Does it Matter?

The Facebook ads learning phase is critical to their campaign optimization process. Here’s how it works: How the Facebook Ads Learning Phase Works: When you create an ad set and select an objective, Facebook will optimise your campaign for that objective. In other words, Facebook will put your ads in front of people that are…
How to Post An Ad On Facebook the RIGHT Way – 2021 Guide for Beginners

When you first start using Facebook’s ads manager things can get REALLY confusing, really quickly. There are a huge amount of options compared to simply boosting a post. It can be hard to know which buttons to push and where to start. This tutorial will take you through the process of setting up a Facebook…
How Much Does Facebook Advertising Cost? (UK, US, India & More)

So how much does Facebook advertising cost? I’m asked this question all the time. Which makes sense… When you’re talking to a Facebook advertising expert, one of the things you naturally want to know is the cost of Facebook advertising. Of course, the really annoying and predictable answer is… It depends. (Don’t worry you’re not…